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Friday, April 01, 2005

The Sales Blog
Thinks Pink

My new buddy S. Anthony Iannarino has a scoop at The Sales Blog -- an exclusive interview with Dan Pink, author of the corporation-shaking Free Agent Nation, and his latest/greatest A Whole New Mind.

I've been helping with the online rally to get votes for Anthony's brother Jake in the Next Great Comic contest (BTW: today is your last day to vote!), so I guilted Anthony into letting me ask Dan Pink two quick questions of my own...

DON THE IDEA GUY
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With less expensive labor and technology available, and the importance on developing the NEW technologies and products (which will inevitably be outsourced as well.) Do you think larger companies will open their doors a little wider to take in ideas from outside their corporate walls?

DAN PINK
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Yes. I don’t think they’re going to have any choice. As you’ve mentioned, there are legal issues here. But those can get worked out. And the best source of new ideas is customers.


DON THE IDEA GUY
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Like the hired-guns of the old west, what do you think about hiring “Creative Cowboys” to ride into corporate ghost towns and round-up new ideas on behalf of the hiring company? This would allow for outside ideas, but from a limited number of participants from whom they could acquire contracted protection from future litigation.

DAN PINK
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Cool idea. Very cool. That might be one of the Conceptual Age jobs that I could envision!


For the full interview with Dan Pink and S. Anthony Iannarino, click over to The Sales Blog.

Whole New Mind Presentation (FREE!)
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On April 7 at Noon, US Eastern time, Dan Pink will be giving a live web presentation about the key ideas in A Whole New Mind. The web conference is free, thanks to the people at Microsoft Live Meeting. All you need is a web browser, a phone, and an open mind. Sign up here!

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DON the IDEA GUY

The Idea Department | PO Box 26392 | Columbus, OH 43226 | Phone/Fax (614) 340-7910
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