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Friday, February 25, 2005

Cool Tools
New RSS: "Really Simple Streaming"
I know that PodCasting is still being drilled into your heads as the "new thing", but I'm here to say plain-old-podcasting is yesterday's news.

From the time I've spent working with the broadcast industry, I can tell you that streaming audio has always been a headache for radio stations. It was a sometimes complicated process that could get quite expensive depending upon the number of listeners you wanted to be able to tune in at one time. One stream meant one listener, and you paid more for every additional stream you added.

Enter Podcasting
Podcasting allowed you to publish a single MP3 audio file to which listeners could subscribe. The file was then sent to their news feeder for them to download and listen at their leisure. The problem here is that although you no longer have to pay for individual streams, you're now asking folks to download the file, open an MP3 player and then finally listen to your message.

Yes, they could simple click on the file without downloading, but the file still takes a minute (at high speeds) to download to the temporary memory and open the MP3 software before it begins to play. The listener basically leaves your message/post/website because once that player opens you are no longer the first screen they see on their monitor.

This Audio Streamer is Anything but Wimpy
And now to the point, WimpyPlayer is the best audio streaming/delivery solution that I have found to-date.

This simple-to-install program (you copy TWO files to an MP3 directory on your website!) can be programmed just like a radio station -- you drop the files you want to play (spoken word, music, video) into the directory and they will play through the customizable Wimpy Player.

Wimpy Player features automatic code generation to paste within your webpage that will create a variety of player styles and options. It can also create audio pop-up windows that will allow the player to continue streaming your programming after your visitor has left your site. You can include the ability to download the audio files it plays, and an option shopping cart button so listeners can buy the audio they are hearing.

And YES -- WimpyAudio also has a built-in RSS feed generator. But for that you'll have to copy one more file to your webpage folder. >>sigh<< New technology is SO exhausting.

The WimpyPlayer is only $24.95 - or - you can buy a Wimpy Bundle that features three players with more ways to stream audio and video for only $59.95.

Click here to learn more!


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